Last week, the e-mail list industry saw the biggest decline it had seen in 20 years, according to Worldata’s Fall 2008 List Price Index.

Permission-based e-mail business-to-business lists, the highest-priced category with an October 2008 straight average price of $293/M, took the biggest hit, with a decrease of $12/M from last year. Business-to-consumer lists were a close second, dropping $11/M from the previous year.

 Click here to see full article.

Popularity: 1%