Last month hundreds of e-mail newsletter lists saw a deluge of new opt-ins. unfortunately, the e-mail addresses didn’t come from prospects or current customers. They came from a rogue Web site called SpamZa.SpamZa, which was taken down by its Web host late last month, asked site visitors to enter a valid e-mail address into its online form. Once entered, the site promised to subscribe that e-mail address to “hundreds” of newsletters and mailing lists: “Expect any e-mail entered in our form to receive 100-150 e-mails per day at the bare minimum, most being able to bypass most junk filters. To use our service, enter any e-mail and click ‘Spam this e-mail!’ and get ready to get spammed.”

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