With explosive growth of social media sites also has been a rise in intra-network communication, a growing alternative to personal e-mail. Our experts debate the effect on marketing.

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With the holidays around the corner, holiday advertising is already jingling its bells. While many TV and print ads were made back in July, there is still time for developing and changing e-mail campaigns since response rates and production turnaround are quicker.
To help retailers address these plans, e-mail marketing firm Campaigner has developed a list [...]

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Frequency is a big challenge for e-mail marketers. How often you should send an e-mail to get a consumer’s attention and to increase response rates is delicately balanced by how much silent time you should use to give your customer a break.
What you should not do is e-mail too much — it leads to bad [...]

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US News & World Report, long the number three newsmagazine in the United States behind Time and Newsweek, has become the latest US media outlet to abandon print for the Web.
The move to become an Internet-focused publication was announced to US News employees in a memorandum on Tuesday from management of the magazine.
“We’re accelerating this [...]

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The malicious website you are directed to if you click on the link in the Obama spam emails.
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